1. (Printing) technology affects the environment;
2. Brand owners have become conscious of “green” options; and
3. It enhances a company's value by standing out from the competition.
As an example, HP showcased 11FTC Enterprises, Inc., a print service provider in Novaliches, Quezon City that has invested in the “green” HP line to meet the wide-format signage needs of its clients.
11FTC claimed that it has become a leading total solution provider with the help of HP’s digital printing solutions.
“Our shared vision of green printing is a big reason why we developed a strong and strategic partnership with HP. Our business philosophy has consistently been to invest for the long-term,” said John Gilbert Madarang, 11FTC general manager.
11FTC said its clients include multinational companies from industries such as consumer goods manufacturing, pharmaceuticals, beverage, tobacco, fashion, health and beauty, real estate, banking, mining, and hotels.
The company has also acquired new HP large-format printers.
Madarang added that the HP Large-Format printers has helped them expand portfolio of services that include customized printing directly on rigid substrates like glass, corrugated plastic, metals, wood, or foam board PVC.
Here are the latest HP product offerings and their description according to the company:
1. HP Scitex LX600 
“The HP Scitex LX600 Printer offers rich, saturated, and high-resolution prints over a wide range of media. Whether printing outdoors or indoor applications, this printer delivers…every time you print. What’s more, it helps reduce the impact of printing on the environment with its water-based HP Latex Inks, odorless prints, and Original HP recyclable media.”
